LEAD
BY WALLACE CALEB BATES
Washington, D.C. will mark the beginning of a new chapter in my professional journey, as I join the National Council for Marketing & Public Relations (NCMPR) 2025–2026 Leadership Institute. I am honored to participate alongside a national cohort of community college leaders who are committed to advancing student success and institutional excellence.
I do not seek leadership for its own sake. I desire to serve others more effectively. I believe the best leadership combines efficiency with empathy, strategy with sincerity, and vision with humility. I am grateful to NCMPR for this opportunity and to my home community for continuing to remind me who I am and whom I serve.
Washington, D.C. will mark the beginning of a new chapter in my professional journey, as I join the National Council for Marketing & Public Relations (NCMPR) 2025–2026 Leadership Institute. I am honored to participate alongside a national cohort of community college leaders who are committed to advancing student success and institutional excellence.
Although this opportunity begins in our nation’s capital, my story starts in eastern Kentucky. I was raised in a holler where faith, family, and hard work shaped everything we understood about purpose. I carry with me the perspective of those who came before me: veterans who served with honor, agriculturalists who cultivated both soil and community, and coal miners who worked beneath the surface so that future generations might rise. Their sacrifices are not distant history to me. They are the foundation I stand on and the compass I carry.
I do not seek leadership for its own sake. I desire to serve others more effectively. I believe the best leadership combines efficiency with empathy, strategy with sincerity, and vision with humility. I am grateful to NCMPR for this opportunity and to my home community for continuing to remind me who I am and whom I serve.